As with many paid advertising methods, your ad’s Click Through Rate (CTR) has a huge influence on how successful your campaign will be. Facebook advertising is no different. In fact, I have found Facebook advertising to be extremely sensitive to the CTR. So much so, that I spend a lot of time making sure the [...]

Images in Facebook ads are one of the elements setting Facebook apart from other forms of online advertising. But if you use an image Facebook reviewers are taught to reject, you’ll find adding images to in Facebook ads to be a frustrating experience. Here’s a recent example of an image that got rejected by Facebook [...]

FacebookAdTactics.com is a media services company specializing in Facebook advertising services for small, medium and large businesses. As the Facebook social advertising division of Betterclix Media Services, we specialize in making Facebook text advertising work for you. Our tailored Facebook advertising packages start at $1997. To find out more about our services and how we [...]

Here’s a quick tip of things to do before you ever spend a penny of your hard earned cash for Facebook advertising. We have discovered these three steps are critical if getting maximum advertising impact for the money is desired; Step 1. Make sure enough Facebook users can be targeted The way to do this [...]

While some companies struggle to survive online in today’s cutthroat online business environment, many are doing better than ever. Largely because they have mastered the proven but little-known strategies of making Facebook advertising actually work. That’s the opinion of Roger Hall, an independent copywriter and producer of the just-released tool for Facebook advertisers, the “Facebook [...]